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Technical Program - E-Commerce Marketing - Lake Land College, Mattoon, IL

E-Commerce Marketing (CRT.EMKT)

Certificate

The certificate in E-Commerce Marketing trains students to effectively market an organization and its products through its Website.  The program will highlight strategies for drawing more traffic to a firm's Website, increasing online revenues, and enhancing the organization's reputation.  All courses satisfactorily completed in this certificate program will apply to the associate in applied science degree with a major in Marketing or Management.


For more information contact:
John Carpenter
217-234-5347
jcarpent@lakeland.cc.il.us

* There are prerequisites or course requisites for this course
** Electives must be approved by Program Coordinator or Division Chair
one cross Course only offered fall semester
Footnote 2 Course only offered spring and summer semester
Footnote 3 Course only offered spring semester
Footnote 4 Courses offered in odd numbered years only
Footnote 5 Courses offered in even numbered years only
Footnote 6 SOS 050 Human Relations and PSY 271 Introduction to Psychology cannot be used as a social science elective
Footnote 7 Consult Academic Advisor for appropriate course
1 N/A
2 N/A




First Year
First Semester
CIS 099 Web Page Design *
3
BUS 142 Introduction to Business
3
CIS 160 Practical Software Applications *
3
BUS 247 Principles of Marketing
3
  Total Semester Hours:
12
 
Second Semester
BUS 090 Principles of Retailing
3
BUS 091 Principles of Advertising
3
BUS 134 Principles of E-Commerce
3
CIS 100 Advanced Web Page Design *
3
  Total Semester Hours:
12
 


Total Program Hours: 24

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